No. 4711: The Unique and Distinctive Cologne of the Centuries

Some fragrances transcend the Iconic through its nature inspired scent, a hexagonal shaped bottle with a rich label in blue-gold, the No. 4711 Eau de Cologne was honored with the ''Brand of the Century'' title. Like a fairytale magic potion, the secret formula nicknamed Aqua Miriabilis was a unique wedding present given to  Wilhelm Muelhens about 220 years ago. The irresistible blend of refreshing, relaxing and revitalizing in one fragrance gained immediate success spoiling the senses of famous personalities from aristocrats to royal figures.  

Born in Cologne, the German city with a tradition in creating enchanting body care products, Muelhens' small factory in the Glockengasse was given the number 4711 during French occupation. Nowadays the ''Number of the World'', 4711 is a brand recognized all over the globe maintaining the magic even if the fine tradition has been acquired in 2007 by the Maurer & Wirtz house of perfumes.

Wondering how No. 4711 impressed the Tsar of Russia, the Prince of Whales or the German genius Goethe? While some may still believe in fairytale dust, in the appealing aroma one can recognize the use of natural ingredients. The blend of orange, bergamot, lavender, rosemary and neroli masterfully fused create a positive counterpoint and have a stimulating, harmonizing effect. Contributing to the perfume's elegance, the retro looking bottle named after its inventor, Molanus underlines high-quality at the same time being easy to use and to transport.

As the time passed, No. 4711 only gained more fame and admirers. Forever part of the luxury category, Aqua Miriabilis has developed new colognes meant to refresh the body, mind and soul. The new line Aqua Colonia maintains the aromatherapy concept together with the relief-designed bottle bringing more diversity to the feel-good scent.

Try a spritz of Juniper Berry & Marjoram for a poignant herbal reawakening. Lavender& Thyme creates a comforting calm. Royal Riesling raises the spirits, as Melissa & Verbena sooths and revitalizes. Lemon & Ginger sprinkles a little spice and a lot of joy into a hectic daily life, while Rhubarb & Clary Sage wanders back in time to cheerful childhood days. Blood Orange & Basil has the scent of the sultry South and Vetyver & Bergamot transport to the earthy tropics. Beautiful faceted bottles continue the tradition of beauty within and without that is the No. 4711 standard.

If the refreshing Aqua Colonia line does not feel distinctive enough, No. 4711 continues to evolve and renew. Under the slogan ''I feel Nouveau!'' the rethought 4711 Nouveau Cologne mixes the freshness of black currants, silky, peonies, sandalwood with the calming effect of the evodia fruit. The transparent bottle, retaining the hexagon shape, stands for the futuristic and new, while paying homage to the charm of No. 4711.

Wear the cologne of the centuries, feel as unique and distinctive as the personalities who have chosen it! Pick your enchanting magic potion whether it is the classic No. 4711 scent, the aromatherapy adventures in Aqua Colonia or the contemporary, sharp Nouveau Cologne.