I was just reading this news release about Van Heusen's new campaign, their Institute of Style, geared to challenge men to share their transformation from "Schlub to Swagger".
What caught my eye were these numbers:
A nationwide survey commissioned by Van Heusen and GQ supported the need and desire for style help. While 85% of the men surveyed think they have style, they also recognize that they could benefit from a style upgrade and help selecting clothes that are up to date and in fashion. Conversely, the women surveyed believe that the majority of American men need a style upgrade and that they don't have a sense of style. Baggy pants and shirts were the two biggest style mistakes that men make, according to women, suggesting that men could use the most help selecting clothes that fit nicely.So most of us think we have style, but the women don't agree. That's preoccupying for me, as experience has taught me that she's always right!
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